From the hallowed racing quarters of Roush Fenway in North Carolina, NASCAR driver Greg Biffle, captain of global technology company 3M’s No. 16 car, has partnered with longtime National Office Products Industry supporter 3M to help City of Hope.
Greg Biffle pilots 3M’s No. 16 car. (Photo courtesy of E Group Inc.) |
Biffle, whose car now sports the City of Hope logo, recorded a public service announcement to raise awareness for 3M’s matching gift program, which benefits the City of Hope Comprehensive Cancer Center.
“In their lifetime, one in two men and one in three women will get cancer,” said Biffle. “City of Hope is racing to improve those odds.”
On June 21, 3M’s matching gift program kicked off at the Toyota/Save Mart 350 race in Sonoma, Calif. Through the program, 3M matches any donation to City of Hope made online at www.cityofhope.org/fightcancer, up to $100,000.
In 2009, nearly 1.5 million new cases of cancer will be diagnosed in the U.S., according to the American Cancer Society. More than 562,000 people will die from the disease.
“3M and the National Office Products Industry are committed to ensuring City of Hope can quickly and effectively translate new ideas into promising therapies for the millions of people nationally and worldwide who are affected by cancer,” said Jack Truong, 3M vice president and 2009 City of Hope Spirit of Life Award® honoree.
The public service announcements are scheduled to air online on the City of Hope and 3M Web sites as well as Biffle’s Web site beginning this week.