Faculty, staff, supporters, patients and caregivers now have a new way of keeping abreast of City of Hope news as it happens. Breakthroughs, the institution’s official blog, is now live.
The blog allows readers to easily share news
“Breakthroughs adds an important and much-needed vehicle for communicating with the City of Hope community,” said Frank Simmons, senior director of Web marketing. “The blog allows us to share news and provide insight more quickly than ever before.”
The blog aims to illuminate City of Hope research accomplishments and share clinician perspectives on current health topics, such as new treatments and screening guidelines, as well as interviews with City of Hope patients.
“Breakthroughs offers a window into the impact City of Hope has on patient care and research and enables us to share information in a quick and clear format,” said Kevin Koga, vice president of communications.
The blog also will bring together City of Hope’s social media efforts in one place on the Web. These include videos from City of Hope’s YouTube channel featuring interviews with City of Hope researchers. It also will link to photographs from City of Hope’s Flickr album and will display City of Hope’s Twitter feed.
“It’s a single source for the most current information about City of Hope’s progress,” said Simmons, who led the blog’s development.
Breakthroughs can be seen at http://breakthroughs.cityofhope.org.