National Beauty Industry Group
2021 Spirit Of Life® Award Gala
Straight out of Brooklyn, where creativity and culture come together, we’re a collective of hairstylists, artists, chemists and product junkies. We like to bend the rules, breaking out of the industry standards that don’t make sense. We were kind and clean before it was a thing. Our products have always been cruelty-free. We are vegetarian-friendly with zero sulfates, parabens, MIT, MCI, phthalates or artificial colors. We exclude over 1,300 questionable ingredients banned by the European Union to ensure our products are safe, non-toxic, yet effective. We're on a quest for good: good for you and good for the planet. Follow us on Instagram.